Ubud is often regarded as Bali's cultural and spiritual heart, contrasting with the typical image of the island. Once known as a hippie haven, it has transformed into a modern wellness and rehabilitation hub, featuring numerous urban yoga retreats and healthy vegetarian and vegan cafes. Surrounded by lush rice fields and rolling hills, Ubud offers tranquil accommodations and a wealth of activities. Visitors can enjoy walking and cycling tours, hikes through rice paddies and temple trails, as well as community experiences like cooking classes. Emphasizing sustainable tourism, Ubud exudes old-world charm and culture, providing guests with authentic traditional Balinese experiences.